Whether you want to write a book on the side – or pursue writing books fulltime! I want to be your expert eyes and ears, your biggest champion and your most persuasive accountability buddy! I want to help you to finally defeat whatever’s presently defeating you!
I feel grateful every day that I get to write from my heart - while making a positive impact in the world. I’d love to help you to do the same!
Although I’m now a best selling author (with over 1 million books sold), I fully understand how overwhelming it can be to try to write and publish a book. I wasn’t always an author. I started my career in advertising – where I was a writer/creative director for over a decade. Eventually I gathered up the gumption to quit - and pursue my passion for being an author.
But for a loooooong time I was forever stuck in
“The Never Ending Land Of Re-Write”
– unable to finish my very
I used to joke, “I’m not a writer.
I’m a Re-Re-Re-Re-Writer.”
Thankfully I finally figured my way out of
the “Re-Re-Re-Writer Loop.”
I’ve since written, packaged and published 30 different books – which are sold in over 10 countries around the world! Plus I have OVER 1 MILLION fans on FACEBOOK – and reach between 10 million to 40 million people AROUND THE WORLD per week.
My very first book – a novel called 50% OFF – was praised by the comedian Jon Stewart – and optioned by Miramax to be a movie starring Marisa Tomei (although it was never greenlit).
My HOW TO BE HAPPY DAMMIT book was Urban Outfitters best selling book for 2 years in a row – and featured in an Eminem video.
My BOUNCE BACK BOOK is one of Target’s best sellers – now in its 9th printing – and snagged me a column on Psychology Today and a morning drivetime radio show on Sirius
My PRINCE HARMING SYNDROME book was so loved by the people at OPRAH that they gave me my own column and promoted my relationship tools.
My HOW TO SUCCEED IN BUSINESS WITHOUT A PENIS book is a national best seller and loved by some very cool powerful women, including Madonna, Arianna Huffington, and Geraldine Laybourne.
My INSTANT HAPPY BOOK became a huge seller at both Z-Gallerie and West Elm – which then snagged me a deal to create inspirational jewelry.
My book GIRL WONDERS won a coveted Children's Choice Award - and was written up in New Yorker Magazine as being a loved and popular book for tweens.
Throughout the years I’ve learned a lot about writing and publishing books.
With this in mind, I can help you to better know in advance what to do - and NOT to do - when it comes to writing and publishing – so you can shorten the period of time (and pain!) it takes to write and publish a book!
I will empower you to stop fearing the process of writing your book – and start fully enjoying the journey!
I’m not only a best selling author, I’m also a coach with experience helping people to spot their emotional blindspots and unblock their limiting beliefs!
Goldie Hawn, Keith Ferrazzi, Peter Guber, Susan Shapiro, Jaye Hirsch, Lori Deschene – and more.
I’ve also helped many passionate-but-stuck writers – just like you – to flourish and thrive with their books – helping many go from unknown to Oprah guest.
Pretend you are holding a “bouquet” of sharpened pencils. Each point is standing out at exactly the same level. You then bounce the palm of your free hand up and down on top of those sharpened points. It might hurt a little – but not so much. Now let’s say you have a “bouquet” of sharpened pencils – but one point is poking out much higher. Again you bounce the palm of your free hand up and down on top. Ouch! This time it’s going to hurt – because that one singular prong is sticking up so much higher.
Basically, a book needs to be summed up quickly and powerfully in its description –- in such a way that it will hook a publisher and captivate an audience. Plus, a book reads more fluidly when there’s a unifying singular prong theme – and thereby keeps the reader hooked.
It's very common for writers to try to squeeze in many ideas into book – because they fall in love with every idea that they have!
Often this is because a writer has “scarcity mentality.” They can’t envision a future where they’re writing lots more books – where each different book can feature a different smart and beautiful idea prong! As a result, they feel they have to squeeze every smart and beautiful “idea prong” all into one book!
As result, their book becomes overstuffed with too many idea prongs – and eventually nothing standing out about it. The book becomes too general – too tame.
Please Know: Your book must be memorable and remarkable to BREAK through the noise in today’s competitive book marketplace - so people pay attention - and want to pay for what you got!
This holds true for fiction, non-fiction – books of all kinds.
A book is a powerful “calling card” to help you to get meetings - far more persuasive than a business card! Which brings me to these next benefits of a book….
The first session I need to read your writing – plus find out what matters most to you. So we start off by you emailing me about 20 pages of your book/book proposal. Plus I email you my “Jackhammer Worksheet” – which helps you to drill-down on your book, your present mission, your present strategies, who you think your target audience is, what’s keeping you back, your (b)lame excuses, fears, vulnerabilities, strengths, patterns, plans, etc. It’s as if you’re having 1 bottle of red wine and 3 espressos with me. The “Jackhammer Worksheet” both loosens you up and speeds you up – so I catch up with everything about you very quickly. (2 forty-five minute sessions by Skype or cellphone)
We use this time to drill down on your one Singular Prong –and explore magnetic titles and subtitles. Plus l give you a range of creative ideas and feedback on your writing - and help you to make sure your book exists within a powerful platform - so you can reach as many people as possible who will be grateful for discovering your book. ADDED BONUS: When I help you to create a Singular Prong /strong platform, I'm also setting you up so you’re what I jokingly call TED Speaker "Bait" - because your message will be highly clear and very engaging! (Gabby also got to give a TED talk from her book! And I’ve given a TED talk too!). (2 forty-five minute sessions by Skype or cellphone)
On this third session together, we work 1-on-1 on your writing style. I go through your pages of writing with you, sentence structure, and help you to better develop your “authentically you” writer’s voice – as well as make sure you have a consistent and appealing tone and rhythm. I point out ongoing patterns of weakness you need to strengthen – as well as your strengths you need to celebrate and embrace further. My goal is to make my role of “editor” obsolete – so you have helpful tools to use without me around - to write and edit yourself at your best. (2 forty-five minute sessions by Skype or cellphone)
During this fourth session, we will work one-on-one, section by section in your book. It’s not enough just to write beautiful sentences. You have be able write a book with a Beautiful Big Picture Structure. Every book must have a strong beginning, middle and end – not just fiction books. Non-fiction books have arcs too. I will give you editing and flow suggestions - to make sure your ideas are wisely outlined and fully developed. I will help you to get organized – and give you a plan and schedule to keep moving forward. (2 forty-five minute sessions by Skype or cellphone)
In today’s crowded book marketplace, having a great book is no longer enough. It’s not just what you got – it’s how you publicize it. You MUST do things to stand out so you can lure in readers and reviewers! You need a powerful social media campaign - which I will help you strategize - using the same techniques which garnered me over 1 million fans on Facebook. Plus you need traditional media to perk up and promote you - like magazines, TV and radio. I've also been featured in all the major media entities and will share my tools which got me promoted. Publishing houses love to hear that you have a powerful PR strategy and social platform - and I will help you to WOW them with yours! (2 forty-five minute sessions by Skype or cellphone)
In our first 5 sessions together I helped you to unblock writer's block and publisher's block. In this final session I will help you to unblock your limiting beliefs - about your worthiness and abilities to become a successful author. Afterall, if you want to be a successful author, your mindset is just as important as your writing chops. I will work with you, jackhammer-drilling down to your buried limiting beliefs, and helping you to better understand your "monetary blueprint" - and making sure that yours is a very green-filled blueprint! I will work with you to develop tailored tools to keep you feeling confident and resilient to keep moving forward towards best selling author status - no matter what challenges come your way. (2 forty-five minute sessions by Skype or cellphone)
"You can have the best content in the world, but without the right packaging it will go undiscovered. Bringing my book idea to Karen was a life changing experience that just continues to snowball in an amazing direction. She helped me get my message out there and as a result people all over the world are telling me that their lives are forever changed. I came to Karen with a book I was originally calling 10 Practices to a Happy Healthy Life. After hearing the premise of the book and reading part of my early introduction, she suggested I change my title to The Snowball Effect. Karen not only helped me with my title, she designed my logo, my book’s cover, and the banners for my website and Facebook page. She helped me narrow my focus into one singular prong and my brand, The Snowball Effect, was born.
Since the book was published in 2014, I have had the opportunity to speak about the positive snowball effect to audiences from coast to coast. I have taught seminars and workshops as well as written articles for The Huffington Post, Richmond Magazine, and Tidewater Women. I have been a guest on media outlets throughout the country including Doctor’s Radio and The Hampton Roads Show as well as the quoted expert on Fox News Magazine. The inspiring stories that I share combined with evidence based tools and techniques are the things changing people’s lives, but without Karen’s help my message may have gone undiscovered. (Thank you, Karen!) Together she helped me to create the total package! Karen is without a doubt a huge part of my personal snowball effect!"
- Kristin Barton Cuthriell, MEd, MSW, LCSW
Gabrielle Bernstein came to me with a problem. She wanted to be an inspirational book author – but after a few years of pitching a book proposal titled “Falling In Love With Your Future,” she still hadn’t gotten a publishing deal.
Gabby was getting pretty frustrated, as you might imagine. She showed me her book proposal – asking me to help her to rewrite it.
When I read her proposal I immediately felt something was missing from her book’s premise: THE SINGULAR PRONG. Her book proposal didn’t have a high-concept message. It was too general - not specific enough to be summed up quickly in a way that would hook a publisher and captivate an audience.
And I also felt her title (“Falling In Love With Your Future”) did not have THE SINGULAR PRONG. It too was vague. Plus on top of that it was also a bit “ho-hum” /“old school” for the younger hip generation she was seeking to reach.
So I worked with Gabby to help her find her SINGULAR PRONG. Together we jackhammered down to her wanting to help people to find their “inner guide” – their “ truest self” - and follow it to happiness.
I then came up with an idea for the book title - one which established her as a fun and hip author – a priority of hers.
Back in 2008 I’d written my Bounce Back Book. Within this book I had written about something I called “adding more ING to your life.” This was a quirky phrase I made up. The “ing” term referred to research I’d found which supports how money doesn’t bring you happiness – doing activities you love brings you happiness! For example: Ski-ing. Bike-ing. Surf-ing. Runn-ing. Cook-ing. Knitt-ing. Research studies show the more “ings” you do that you love - the more you wind up entering into a “flow state ” -which then increases your happiness! The cliff notes as to why: You become more connected to your truest self - your “inner guide” – which is exactly the topic Gabby wanted to write about.
With this in mind, I suggested Gabby use my made-up quirky phrase from my Bounce Back Book - “add more ING to your life”- as her book title. It fit thematically exactly with her ONE PRONG she wanted for her book. Plus it was “hip” and “fresh” language – which matched her request for a platform. Then I helped Gabby to write the book proposal based on this SINGULAR PRONG.
Next up, I introduced Gabby to the publishing house which ultimately bought her book. Why? When I work with a client, I love doing everything I can to help them get published.
She pitched them the "Add More Ing To Your Life" proposal I helped her to write…and the rest is “publishing” and “how to get on Oprah” history. Gabby has said my helping her to get her first book sold was a “turning point” in her career – and – she’s referred to my help as a “miracle” of sorts – because this happened in 2009 – which she describes as “a time the recession had us in a headlock,” “fear and uncertainty were at an all-time high,” and “nearly every industry was negatively affected.”
Goldie Hawn, actress and founder of the The Hawn Foundation
“Karen Salmansohn is a big brain in high heels.”
Seth Godin,NY Times Best Selling Author, Marketing Linchpin
"If you’re not happy with what you’re getting, maybe you need a whole new plan. Karen Salmansohn offers you one. Start now!"
“Karen is a creative force of nature.”
“Karen's got sass + shine! Her work sparks people to wake up!”
“Karen reminds us that we are in charge of our own destiny. We have the power to overcome through gratitude, humor and courage.”
“Karen is playful, bold and insightful. She provokes + inspires.”
“Karen is an expert on psychological research studies to help you get to higher levels than your previous bests!”
“Karen packs a library's worth of proven insights into all she does.”
Stella Grizont, Managing Director Ladies Who Launch
"Want to find your inner brand and monetize it – build your growing empire – or write that damn book? Karen Salmansohn will wow you with her creativity and business insights and help empower you to reach your goals!"